Careers at Directive

SEO Strategist

We’re looking for a SEO Strategist who will be working with our internal SEO team to maximize the volume of inbound organic traffic from search engines to our clients websites. This is accomplished through a combination of on-page and offpage techniques, including link-building, social media strategy, viral marketing, metadata sculpting, site speed optimization, content strategy, and more.

Expectations:

• Must be punctual

• We are looking for critical and analytical thinkers

• Good communication, both written and verbal

• Willingness to learn and grow

• Respond to clients in a timely manner, when called upon to do so

• Passion for SEO and internet marketing

• Goal and results oriented

• Ability to think creatively, and identify and resolve problems

Responsibilities:

• Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities

• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

• Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects

• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments

• Deploy, manage and monitor PPC campaigns

• Monitor and evaluate search results and search performance across the major search channels

• Work closely with the other team members to meet client goals

• Excellent analytical, organizational, project management and time management skills

Skills and Qualifications:

Required:

• Experience with Google's services, including Analytics and Webmaster Tools

• A functional understanding of HTML

• The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills

• Google Certification is a plus, but not required